It’s tough to fill a job if no one knows about it. Like any regular position, you should find a good place that will help you promote your business to find a great person to handle the job. Decide on what you need and what is the best outlet to help you hire the candidate you seek. Think about how you may acquire a more U.S. based audience or a foreign one due to the type of job entry. With that being said, here’s how you can create the right ad for your job position.
Know Exactly What You Need from the Start
Don’t cut any corners when it comes to describing the role you want filled. If it’s a tech position, make sure that you’re able to put what educational background is required, technical skills, writing proficiency, and anything else that’s actually needed for the job. Also, you want to make sure you state from the start if it’s a permanent or temporary position. You have to remember that certain foreign workers have a visa that allows them to stay in the U.S. for a certain period of time. They will have to re-apply (out of the country) if they don’t find a good reason to stay in the states and it expires. Once you’ve established that, you can think of creating a good newspaper ad.
Developing a Newspaper Ad to Help Corner the Market
In any job listing, whether you’re doing PERM recruitment ads or another kind of promotion, a newspaper is a great source. Just be clear to follow the guidelines to make it approved by the Department of Labor. Please ensure you have the time frame of the job, the location, show preference of where an applicant lives to be able to commute to the company, and job qualifications. This is very important so that you give everyone a fair chance in applying for the position. If you want to reach a wider base, radio is another good idea.
Create a Radio Ad for Those on the Go
Maybe a foreign-born worker is new and in between jobs. They could be with a relative riding in a vehicle. A radio ad is great because you can select a specific time slot for advertising. Just be clear that you put all the necessary information in a 30-second message. Everything from the time frame, company’s name, music, job position, where it’s located, and skills needed should all be included in the message. Maybe there’s a job fair at your company, so this would be great to, at the very least, meet any prospective employees before the hiring process takes place.
Whether you go through radio, newspaper, or another avenue, it’s important to make sure you follow the guidelines in order to make hiring easier. This way, you’ll be able to get the best employee for your workplace.
