As an employer, deciding to hire a foreign national for your thriving business is a huge step in the right direction in terms of inclusivity. However, the process to make it all happen can be overwhelming. Going through a PERM advertisement process shows the Department of Labor that your company went through a series of screenings to hire an American citizen for the position, but there were none available or there was not a sufficient match. Therefore, as an employer, you must look to other countries for qualified candidates. As mentioned briefly, when hiring an immigrant, the process though immigration labor advertising should be put into the hands of a qualified agency.
There are several times in an individual’s career or professional life when a situation arises and the best solution is to handle it alone or get the job done without professional assistance. Doing it yourself is a great way to feel accomplished, however, in legal matters it’s always best to look for support. Labor certification is one of the things an employer should not attempt without expert help. Not only will it save time and money, but getting the work done properly is the main goal. This raises the question: where can legal and specialized advice come from? PERM marketing agencies or law firms can assist in every step of the way. Here are some features to keep in mind when looking for the right agency, and why it will benefit you.
Services That Include Requirements
The immigration marketing requirements that the Department of Labor request for certification can be a tedious process. This is why law firms find it useful to consult with an immigration advertising agency that can handle the workload for them, from a marketing point of view. Essentially, it would be best to seek out an agency that can provide services to satisfy the mandatory steps for the Department of Labor. These agencies know the ins and outs of the process so not a single document or step will be missed.
One of the main benefits of using a PERM agency is that they know the rules and regulations better than anyone else, especially those who do not work in the industry. The smallest details can actually ruin the entire process, therefore, hiring a pro will glide over any mistakes. However, from the employers end, it never hurts to brush up on requirements for their own general knowledge. This way they know what questions to ask, and making sure the agency you go with can complete all the steps will take away a lot of worry.
Immigration Marketing Made Easy
What’s great about an agency specializing in imigration ads is that they can catch mistakes faster than an outsider. Why is this important? For example, let’s say you’re required newspaper ad has a typo or mistake, something this simple can actually void the entire PERM process. Not only is this unfortunate because the work put in up to this point is futile, but it can cost up to thousands of dollars to fix. It’s better to be safe than sorry when dealing with such costly errors. The great feature of working with an agency is that they know representatives in the marketing industry and can leverage better deals and fix errors in a timely manner. Let’s take a look at a few marketing outlets, and see how an agency can better serve employers.
SWA
Otherwise known as State Workforce Authority, state job orders are an absolute must when filing for a PERM certification. One of the many requirements entails a minimum of 30 days for a job posting to appear in the SWA database. Looking at this logically, there are 50 states which means there are 50 SWA sites to sift through and that’s a lot of information! Because of this, there are certain criteria and boxes to be checked off. An agency posts SWA ads every day, therefore they will know what is required in each state. This means that your SWA will have the necessary information and requirements. Also, agencies are diligent about the 30-day mark. They will also provide screenshots as proof to the Department of Labor that the job ad was posted.
Newspaper and Radio
Posting an ad in the newspaper is very essential to completing the process, there is no way around it. However, because most people are not taking ads out in the paper on a regular basis, they may not know that the price can be very high. Although, this depends on your area. Agencies have a long-standing relationship with major newspapers and representatives around the country. Due to their connections, they can actually keep the price lower than an individual who decides to complete the PERM process alone. Not only will an employer receive a fair price but they will receive the best service in addition.
For radio advertising, this one can be tricky for those that don’t have the right expertise. Getting a spot on the radio isn’t as easy as it sounds. Before sending in a request, you’ll have to have immigration advertising copy ready to go for approval by a broadcaster. This can be time consuming because someone has to write and edit the script. After this is done, finding an ad spot means making several phone calls to find the right representative at your local station. Agencies can get the job done in a fast and streamlined fashion, and for radio advertising proof, they can get the right documents without a hassle.
Finding the Right Immigration Labor Advertising
There are a lot of steps in the PERM process, which unfortunately means that there is more room for errors. But it’s not all bad news, an agency knows the requirements and have been through the process countless times. For employers looking to save time and money all the while being efficient, a PERM marketing agency is the best choice.
